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| Thursday, Oct. 14 |
Conference |
| 7:30-8:30 a.m. |
Registration/Breakfast |
| 8:30-8:40 a.m. |
Introductory Remarks: Mark Ferguson, Steven A. Denning Professor of Technology and Management, Georgia Institute of Technology |
| 8:40-9 a.m. |
Welcome: Robert G. Cross, Chairman & CEO, Revenue Analytics |
| 9-9:45 a.m. |
Keynote Speech: The Top Ten Things Your CXO Won't Tell You,
Tom Seddon, Executive Vice President and Chief Marketing Officer, InterContinental Hotels Group |
| 9:45-10:30 a.m. |
Keynote Speech: Strategically Leveraging Information,
Brian Rice, Executive Vice President and Chief Financial Officer, Royal Caribbean Cruises Ltd. |
| 10:30-11 a.m. |
Networking Break |
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B2B Track |
B2C Track |
| 11 a.m.-12:15 p.m. |
Panel Session A:
Regaining Pricing Power to Own the Upswing
Moderator: Jon Higbie, Sr. VP & Chief Scientist, Revenue Analytics
David King, Director, Cargo Revenue Management, Continental Airlines
Paul O'Malley, Director, Revenue Management, GAF Materials
Julia Morrison, Director, Operations Research, Marriott International
Rob Tanner, Vice President, Revenue Management, Gaylord Entertainment Company
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Panel Session B:
Aligning the C-Suite and Converting the Skeptics
Moderator: Robert G. Cross, Chairman & CEO, Revenue Analytics
Leslie Anderson, VP, Revenue Management, Starwood Hotels & Resorts Worldwide
Greg Cross, Sr. VP, Revenue Management, Hyatt Hotels Corporation
Sherri Hutter, Director, Business Acceleration, The Coca-Cola Company
Padmanabh Yardi, VP, IR Revenue Management Systems, Marriott International
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| 12:15-1:30 p.m. |
Lunch |
| 1:30-2:15 p.m. |
Breakout Session A
Leveraging Revenue Management and Optimization to Transform within a "Gut Feel" Industry
Luis Rodriguez, Senior Vice President & CIO, Westwood One
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Breakout Session B
A Tag Team Approach to Effective Communication
Bill Dudziak, Director of Pricing Analytics, The Home Depot
Randy Light, Divisional Merchandising Manager for Pricing Strategy, The Home Depot
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| 2:15-3:30 p.m. |
Panel Session C:
Segmenting to Superstardom: Re-thinking Market Segmentation
Moderator: Mark Ferguson, Professor, Georgia Tech
Reggie Kaul, VP, Pricing & Strategy, Cardinal Health
Tristan Plaisance, Manager, Strategic Pricing, Siemens Industry, Inc.
Greg Preuer, Director, Pricing, Cooper Lighting
Mark Rudel, Marketing Director, Enterprise Revenue Management, UPS
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Panel Session D:
Getting Price Premiums in an Era of Price Transparency
Moderator: Craig Eister, VP, Revenue Management, InterContinental Hotels Group
Wendy Barber, Enterprise Business Architect, Macy's, Inc.
Brad Beakley, Former VP, Operations Control & Planning, US Airways
Phil Haan, Former EVP, Northwest Airlines
Eric Joyner, VP, Pricing Strategy, Equifax
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| 3:30-4 p.m. |
Networking Break |
| 4-4:45 p.m. |
Keynote Speech: Building a Revenue Generating Organization,
Jeff Dyke, Executive Vice President, Operations of Sonic Automotive, Inc. |
| 4:45-5 p.m. |
Closing Remarks: Robert G. Cross,
Chairman & CEO, Revenue Analytics
and Mark Ferguson,
Steven A. Denning Professor of Technology and Management, Georgia Institute of Technology |
| 5-6:30 p.m. |
Cocktail Reception |
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